It's about how you improve value not just the obvious...
Procurement is grateful for our experience and the value we deliver
Marketing welcome our support and trust us
Agencies respect our approach and understanding of their business
Our Advertising Category focus is:
- Digital - Media, Creative, Technical
- Above the Line
- Media planning/buying
- Below the Line
- Public Relations
- Events
- Research
- Sponsorship
- POS
Services we offer fall into 4 broad areas:
Process & Service
- Supplier relationship management process
- Setting clear scopes of work, accountabilities
- Objective orientated briefing/ hierarchy sign off
- Demand Management
- Specification challenge
Cost
- Rationalisation of supply base
- Fee rate reduction
- Performance led remuneration
- Alignment of objectives and target setting
Risk
- Contractual tie-ins and flexibility
- Audit, reconciliation and rebates
- IP ownership