THE ULTIMATE PRACTITIONERS IN MARKETING PURCHASING

HELPING YOU DELIVER A FAIR AND TRANSPARENT DEAL FROM YOUR AGENCIES

More information :

Marketing Cost Review and commercial improvement

1. Savings of 10 - 35% depending on the strength of arrangements
2. Evaluation of Marketing spend
3. Report on opportunities and methods for improving marketing cost base
4. Implementation of change including project sell in to stakeholders, planning project streams, responsibilities, timelines, objectives, sharing formalised savings targets
5. Supplier rationalisation, process improvement, demand management, supplier performance management
6. More than just cost – improving all-round management of agencies

Marketing Procurement Training

1. Training and Mentoring of your staff for value benefit of long term expertise

Marketing Supply Contract Review

1. Assess the quality of marketing contracts currently in place
2. Recommendations for contract improvements based on best practise in industry proposing favourable positions for client

Also experts in Fees, Creative, Production & 3rd party costs for:

Above the Line
Below the line
Media online
Media Offline
Market Research
Design
Brand
Field Marketing
Sponsorship

Results based remuneration for ATL Creative Agency

1. We agree and negotiate the structure for your brands
2. Progressive approach with up to 70% of Fee based on results
3. Payment on business outcomes not outputs
4. Motivated and Results Driven teams
5. Aligned agendas and objectives

Result based Media Agency remuneration

1. Buying bonus based on 50% not 10%
2. Truly stretching and motivational targets
3. More meaningful than pure pool performance
4. More Bang for your Buck
5. 5-10% Media Value benefit realisable with contractual targets(£M)

Results based Online Media remuneration

• Very powerful direct response approach
• Benchmarking CPAs on granular basis
• Ensuring delivery of targets before paying your online marketing
• Choosing how much you pay for each customer based on business economics

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Call Miles Mather now on 07973 490 471 to organise a meeting to discuss your needs

THE ADVERTISING VALUE PARTNERSHIP